Brand management

Brand management means presenting our organization consistently and professionally so that we can build and maintain a recognizable brand. A recognizable brand supports business and partnership development.

It involves our mission and values, and design elements that reflect them.

Who does this work?

Everyone. If you’re creating a report, presentation, or collateral on behalf of TTS, or CoE, follow this guidance.

Guidance

When representing TTS

• Use the , external,TTS-only, TTS slide theme

When representing CoE

• Use the , external,TTS-only, CoE slide theme
• Use the , external,CoE style guide for visual identity elements
• , external,TTS-only, CoE Detailed Document Style Template
• , external,TTS-only, CoE Basic Document Style Template

Collateral accessibility

Reports, presentations, and other collateral should also follow our delivery standards for accessible deliverables.

How do I get help?

Many of the referenced guides explain how to use them. If you need more help:

• Ask the designers on your team
• Post a message in , external,TTS-only, #help-wanted
• Use the , external,TTS-only, CoE Content Support Intake Form